
Website Refresh + Polish

For women-led businesses whose website already exists — but no longer feels aligned, polished, or easy to navigate.
A quick turnaround website refresh service designed specifically for:
Coaches | Creatives | Wellness Brands | Service Providers | Consultants | Beauty Professionals
A strategic website refresh designed to improve clarity, trust, visual cohesion, and user experience without starting completely from scratch.
Your Website Might Not Need A Full Redesign.
Sometimes your website already has a solid foundation.
It just needs:
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refinement,
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clearer structure,
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stronger visual consistency,
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and a more intentional user experience.
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Many business owners outgrow the website they originally built.
What once felt exciting may now feel:
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cluttered
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inconsistent
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outdated
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unclear
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disconnected from your current business
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or difficult to confidently send people to
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This service is designed to bridge that gap without defaulting to a full custom redesign.
The Problem
When Your Website Starts Creating Friction
You may already have:
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beautiful branding
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great offers
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meaningful work
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and loyal clients
But if your website feels:
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confusing
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unfinished
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visually inconsistent
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hard to navigate
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too DIY
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outdated on mobile
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or unclear in its messaging
it can quietly impact:
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trust
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inquiries
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conversions
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and your confidence in sharing your business online.
Your website should support your business — not create another layer of stress around it.
This Is A Good Fit If...
You’ve outgrown your current website but don’t necessarily need a full redesign.
Maybe you DIY’d your site and now feel stuck. Maybe your branding has evolved. Maybe your business feels more elevated now than your website reflects.
Or maybe you avoid sending people to your website altogether because it just doesn’t feel polished anymore.
This service is designed to close that gap.
What's Included
Your refresh may include homepage refinements, layout cleanup, visual polish, mobile optimization, updated section organization, basic SEO improvements, and overall brand consistency updates.
The Process
First, you’ll submit an inquiry form so I can review your current website and goals.
From there, I’ll email you a Stripe payment link, and a link to a private Google Doc, which will be your intake form.
Once payment is received and intake form is completed, I will begin implementing updates directly into your existing site.
Once the refresh is complete, you’ll receive an email with a video walkthrough of the changes.
Most projects are completed within 3 business days depending on scope, which I will assess during initial review.
The Solution
What This Refresh Is Designed To Improve
Every project is customized, but refreshes often include things like improving layout flow, cleaning up spacing and typography, refining your homepage, simplifying navigation, improving mobile responsiveness, strengthening calls-to-action, and creating more visual consistency throughout the site.
The goal is not to completely reinvent your business. It’s to create a calmer, clearer online presence that feels more aligned with where you are now.
What's Included
Your Website Refresh Includes
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Intake questionnaire
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Homepage revamp
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Refinement of page layouts and user flow
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Color refresh
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Aesthetic adjustments
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Navigation cleanup
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Correction of broken links
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Light copy refresh + clarity
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Mobile optimization
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Booking or inquiry form integration if needed
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Basic on-page SEO setup
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Process + Policy explanation sections
Large scale revamp of ecommerce store structure/ data, major content migrations and other large scale tasks are not included. This refresh is focused to enhance or polish what you already have.
My Approach
I believe websites should feel supportive instead of stressful.
A strong website should help people quickly understand:
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who you are,
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what you offer,
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and how to move forward.
It should feel clear, intentional, and easy to maintain over time.
My approach combines thoughtful design, structure, and user experience so your website not only looks better, but functions better too.
Pricing
Website Refresh + Polish projects start at
$400 for a Mini Refresh (1-2 pages)
$650-$800 for Full Refresh (5-7 pages)
Final pricing depends on the number of pages, requested updates, and the overall condition of the current website.